3 Great Articles to Help Improve Your Sales Prospecting

Tuesday, April 26, 2016

Whether you're new to the world of Sales or you've got years of experience under your belt, we all struggle at times for inspiration and ways to revitalise our sales approach. It's easy to continue with what we've always done… but really, how effective is this approach long-term? If you're looking for inspiration or could do with some tips to help kick-start your prospecting activity, check out the articles below.


If your response rate is low, you might be wondering what the secret formula is for getting people to respond to your emails? Unfortunately, there is no secret formula but there are definitely some things you can do to help improve your success rate – this post shares some great ideas to help get you started:

How Do I Get People to Respond to Sales Outreach?

If you are a salesperson, this really is the million-dollar question, isn't it? The people you're aiming to sell to are more connected and accessible, in many ways, than ever before. But they are also more distracted, and earning their attention is more difficult than ever. What can today's sales


Introducing yourself to a prospect for the first time can be a little daunting but this is your opportunity to grab their attention and spark conversation. This post offers some useful insights into how to formulate the perfect sales email:

Making Your Sales Pages And Sales Letters Sizzle

I am not a writer...I am a speaker. Or, so I thought? I have been writing blogs for years, and they have looked better over the last few because I hired a virtual assistant who specializes in writing and grammar and makes these more readable (thanks, Kristi).


Make every word count. Knowing the best way to phrase your pitch, and hitting the right tone within your email will have a huge impact on whether it actually gets opened, read and replied to – or whether it heads straight to the bin! If you're looking for some copy inspiration, take a look at this post. Why not create several versions and A/B test different copies?

17 Phrases That Make For an Exceptional Introductory Sales Email

Emailing a prospect for the first time can be a little scary. Getting off on the right foot and providing value are both critical for success ... but these things are easier said than done. So what should you be writing to pique a prospect's interest?


We hope you find these tips useful – and of course, if you’re looking for a new role in Sales please don’t hesitate to contact our friendly team of recruiters. Good luck with your prospecting!